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Spotlight on Success

Secrets to Success: An interview with Joe Peters

Secrets to Success

Welcome to our new feature! Each month, we will introduce you to a Philadelphia 100® winner and their keys to success. Learn about the attributes that have helped make them winners.

Joe_Peters

Four time Philadelphia 100® Winner: Joe Peters, Scientific Search (2012: #77)

1. What is the #1 strategy/tactic that you implemented that contributed to your success?

Most importantly it is the discipline in executing the plan that is why we have been so successful. Many people and companies have great ideas, and quite a few actually take the time to plan, but where they often fall short is the efficiency of the follow through. We’re very disciplined in the nuts and bolts of our day to day execution of our plans and goals. I think our approach fits well with the methodological name, Scientific Search.

2. What is your #1 differentiator – what makes your company stand out over your competition?

In the staffing industry success is the combination of two things, finding the right candidate and doing it quickly. Scientific Search has invested significant resources in growing a strong database of candidates as well hiring the right staff, and a large enough staff, to respond quickly. Many companies can ultimately find good candidates but the speed in which we can identify the right match, screen them thoroughly, and get candidates profiles to our clients is one of our major advantages over our competition.

Secrets to Success: An interview with Ron Strobel

P100logo

Secrets to Success

Welcome to our new feature! Each month, we will introduce you to a Philadelphia 100® winner and their keys to success. Learn about the attributes that have helped make them winners.

Ron_Strobel

Philadelphia 100® Winner: Ron Strobel, VideoNet

1. What is the #1 strategy/tactic that you implemented that you contributed to your success?

Focus on the results your clients get from your work, not the work the itself.

Always set out never to disappoint a client. They all have different expectations so be sure to listen well, confirm that you have read them correctly and be sure to exceed those expectations. In my business, no one really wants the video; they want the outcome from the video so I made sure that VideoNet is in the audience reaction business. Any one can make a video, but we focus on ensuring the video does what the client needs it to do.

Make sure your offering is directly around the solution or result that your client is looking for, and learn from each experience and continue to grow from the lessons.

2. What is your #1 differentiator – what makes your company stand out over your competition?

The biggest thing is the experience I gained from my Television background. It taught me a discipline of broadcast quality standards influences the way every video is made. Be sure that when you launch your business that you are the subject matter expert in that field.

In addition, make sure you have an offering that stands out. I created a niche of being the Steven Spielberg of Corporate Video coined by one of my clients.

It is critical to identify what is remarkable about you, and brand yourself that way.